It should be no surprise to you that the music industry is a very competitive place, with more and more new artists bracing it all and releasing their music on an almost daily basis. With this in mind, it can be hard and daunting to get started and try and make a successful music career for yourself. However, you will be glad to know that there are many things that you can do to increase your chances of success and get more people streaming your music instantly.
As a music artist you should be taking every necessary step to spread the word about your own artistic style and the music you are creating, if people are not aware of your existence then they are not going to stream your music. Advertising does not have to be expensive and it is a common misconception that music artists will spend a significant portion of their earnings on marketing their music when this doesn’t have to be the case at all. It would be sensible to take advantage of the many free-to-use platforms that are available to every amateur music artist to help further your career.
Open Up a Streaming Channel
One of the best ways that you can increase your streaming rate would have to be to open up a streaming channel where you post your music and make it available to the public. There are a few options with sound cloud and Spotify being some of the most popular when it comes to sharing your music, however, you should see a huge increase in your stream rate and your online following simply by setting up a platform of some sort where your music is available to the public.
Setting up a streaming channel puts you in direct competition with many huge mainstream music artists and is a great way to progress as a musician as it can help you to see areas of your work that could be improved upon. If you are an amateur musician who is hoping to find industry success I would strongly urge you to set up a streaming platform immediately as this is not only a means to share your work but also helps you to portray yourself as someone who is professional and serious about being successful.
Creating Your Own Web Platform
One of the best ways to make sure that you are coming across to any potential followers and streamers as a musician to be taken seriously would be to invest in opening up your own online platform or website. This is vital if you want to be a professional within the industry and also opens up other opportunities to make sure your career is a success and to bring in a healthy profit. When you are at the stage in your career that you can afford to create your own website you should make sure to take time with the design and layout so that it is the best it can be.
Running a website doesn’t have to be difficult and with the right VPS host to make sure that your website is running smoothly and to limit any technical issues, I use this company for my vps hosting to take care of the technical side so that I can concentrate on producing high-quality content.
Advertising yourself as a musician and someone to be taken seriously in the music industry is a crucial aspect of making it in the music business, there are many ways to do this but if you want to significantly increase your music following then you should be putting out content on a regular basis. If people are not aware of your work there is no way that you will gain followers and increase your popularity especially when you are competing against huge mainstream music figures. In order to effectively market your music brand and genre, it would be a great idea to set up social media accounts dedicated to your music work, this is great for amateurs in the industry as most are free to use, and setting up an account is a very simple process.
After your accounts have gained some momentum and you have accumulated a high number of followers you are bound to see a huge increase in your streaming rates due to the fact that people who are fans of your music will be talking about you as an artist who is worthy of a listen. Marketing is a very wide term and it goes further than simply advertising your music, you should be investing in other content such as album artwork and photoshoots if you wish to be seen as a musician who would be suited amongst the other industry giants.
If you want to help further your music career and increase the number of people who are streaming your music then it may be a good idea to offer some form of special offer to entice a large volume of people to give your work a listen. Some platforms will allow you to open your channel to the public without requiring a payment first, these offers will help more people to discover your work as they are more likely to listen to you if they do not have to pay anything upfront. If you want to make it as a musician and gain followers this may be something you have to do before you reach the level where you can start making money off of your work.